Bottom line web design
Launching a new baby store isn’t just about building a business, it’s a labour of love. When the owner of Tiny You Baby Store came to us, she had her logo and two objectives: the website brand should be complete in December (about 2 months) to meet the holiday rush, and proper SEO was imperative to reach the top pages of Google
As an online baby store, Katelyn envisioned a beautiful shopping space. From Kids Clara to Bamboo Bebe, the products carried on Tiny You already boasted an incredible following in Asia. But many would be appearing in Canada for the first time. Since these were luxury goods, explaining the pedigree of the labels was imperative.
We decided to give each brand its own look and colour scheme. To meet the aggressive timeline, we had our web designers, writers and SEO consultants in Vancouver collaborate directly.
Design determines a lot of factors that directly impact Search Engine Optimization. Load times, mobile compatibility, and dozens of factors come together to determine if a website will eventually reach page one. By assessing the needs of brand, shoppers, and search engines, we created a beautiful, powerful website that prominently ranked for relevant keywords.
In a little over two months, we completed the project. Form and functionality culminated in a stunning eCommerce experience that made it easy for consumers and businesses to shop online. Features included a secure check-out, client login area, and lots of beautiful imagery.
As a final touch, our SEO consultants in Vancouver created engaging product descriptions to boost website rankings. In about two weeks, Tiny You began appearing on page six of Google for most keywords. With the support of a concentrated social campaign and consistent linking and blogging, the site now enjoys a page-one ranking for most key terms.