Curve Interiors is a full-service interior design firm that caters to the upper mid-market. In order to reach potential clients, company founder Andrea Auchinleck needed a fresh brand design that made an impact and distinguished her business.
We know collaborating with Curve Interiors would be a tremendously creative project and jumped at the chance. Andrea wanted a look that embodied her love of clean lines. After a comprehensive brand exercise, we decided a wordmark style logo would work best. Combining a unique font with a colour-fade resulted in a design that felt airy and effortless, but still packed plenty of punch!
In contrast, Andrea wanted a high impact business card to wow potential clients. We came up with the tagline “Space. Balance. Harmony” and incorporated a shiny spot treatment with coloured edges to maximize style without compromising cleanliness. For the WordPress website, we let functionality drive design. As web designers, we knew Curve’s portfolio of work needed to take centre stage. Therefore, the website needed to be minimalistic and functional, showcasing Curve’s portfolio of distinct and modern living spaces.
We decided on a one-page web design, taking full advantage of icons and powerful visuals to explain services, capabilities, and benefits. Our team optimized all written content and made sure project photos were polished and perfect. Finally, we designed the site with the capacity to add new photos, projects, and blogs as necessary.
Like any business, keeping the website smooth and speedy requires periodic maintenance and updates. Whether it’s adding new team members or projects, we’re right there supporting Andrea with smooth, swift design, content, and programming services as she boldly transforms Vancouver into a more beautiful place.